BAD BROTHERS X

AN ORIGINAL VISION. REALIZED THROUGH AI.

01 // OFFICIAL RELEASE

Watch the official video, preview the tracks, then continue into the people and source archive behind BBX.

OFFICIAL MV — CRAZY MARCH
Life is Fun Album Cover

Life is Fun

CHARACTERX

2026 • 2 TRACKS

OFFICIALLY AVAILABLE ON MAJOR PLATFORMS

Spotify Apple Music YouTube Music Instagram TikTok

Search "CHARACTERX" on your music platform.

Crazy March (Original Mix)
CHARACTER X (Prod. by 88X)
Crazy March (Arena Version)
CHARACTER X (Prod. by 88X)

THE ROSTER

BAD BROTHERS X is an independent AI entertainment label where decades of physical pop art meet digital synthesis. Fusing the analog vision of contemporary artist JUNGKING with generative engines, we build, produce, and manage a new generation of virtual performers, custom soundtracks, and cinematic digital worlds.

SEOUL — EST. 2004

ANALOG.
CONCEPTUAL.
ALIVE.

Analog pop art expanded
through artificial intelligence.

CHARACTER X

CHARACTER X

VIRTUAL PERFORMER

A comical yet profoundly serious figure behind a cactus mask — first sketched on paper, now alive through AI. Born from decades of JungKing's original drawings and pop art narratives, Character X is the flagship virtual performer of BBX: singing, acting, and moving across digital stages. The embodiment of everyone who refuses to be defined by the world's rules.

JUNGKING

JUNGKING

FOUNDER & ARTIST

The origin of everything. Every character, every story, every universe inside BBX began as JungKing's hand-drawn sketch on paper. 20+ years of analog pop art — exhibited at SCOPE Miami Beach, AQUA Art Miami, and major galleries across Seoul — now serves as the creative DNA powering an entire AI entertainment label.

88X

88X

HEAD OF PRODUCTION

The production mastermind of Bad Brothers X. 88X produced the debut album Crazy March for the "Life is Fun" universe — a raw, intense sonic statement built from JungKing's original sketches and storylines. Beyond the studio, 88X performs as a virtual actor across BBX's cinematic content. Where the analog archive meets machine, 88X is the one pressing record.

// ORIGIN STORY

The analog archive. The AI engine. The birth of Bad Brothers X.

"Character X was designed to represent the diverse personas of modern individuals in a fun and witty manner. The emblem of X symbolizes opposition to the rigid frameworks imposed not by one's own choice, but by others. Character X says — The race of life, the endless universe, the paradise we've created. March on, life is fun."

— JUNGKING, Artist Statement
2004

The First Signal

Short film WITH ME selected and screened at Jeonju International Film Festival and RESFEST Digital Film Festival, Seoul. An artist who refuses to stay in one medium — painting, film, installation.

Film Jeonju IFF RESFEST Seoul
2014 — 2015

Character X Is Born

Exhibits at Korea Character Licensing HICCA Group Show, COEX Seoul (2014). Completes MFA in Meta-Design at Hongik University (2015). Character X — the artist's own persona and that of every modern individual — enters the world.

COEX Seoul Hongik Univ. MFA Pop Art
2016 — 2019

Underground. Global.

No label. No backing. Just the work. JungKing exhibits at SCOPE Miami Beach Art Fair, USA (2016) and AQUA Art Miami, USA (2019) — among the most competitive international art fairs in the world. Solo exhibition "LIFE IS FUN" at Gallery Insa Art, Seoul (2019).

SCOPE Miami 2016 AQUA Miami 2019 Solo — Seoul
2019 — 2020

Character X Enters Mass Culture

JungKing's pop art installations placed in OCN Drama "Kill It" (2019) and Channel A "Heart Signal" (2020). Works exhibited at URBAN break ART ASIA, COEX (2020) and Galleria VIP Room, Gwanggyo (2020). Character X moves beyond the canvas into everyday life.

OCN Drama Channel A TV URBAN break COEX
2023 — 2025

March On, Life Is Fun

Solo exhibition "March on, LIFE IS FUN" at Gallery We, Yongin (2024). Incheon Art Show and Hwarang Art Fair, Suwon (2024). Two-person show "The Artistic Resonance of Life and Persona", Aurora Gallery, Yangsan (2025). The universe of Character X reaches its fullest expression.

Gallery We Solo Incheon Art Show Aurora Gallery 2025
2026

The Blackout Ends.

The analog archive meets AI engine 88X. Character X becomes a virtual performer. JungKing's world — 20+ years of paintings, music, film, and characters — fuses into one global IP: BAD BROTHERS X. Borderless. No longer silent.

AI Cinema Virtual Artist Global IP Bad Brothers X
THE CREATIVE ROOT

JUNGKING ORIGINAL ARCHIVE

Decades of physical pop art paintings, raw sketches, and exhibitions serve as the source DNA for the Bad Brothers X universe. Explore the complete fine art archive at the official gallery portal.

EXPLORE WWW.JUNGKING.COM
MFA, Meta-Design — Hongik University, 2015 // BFA, Visual Design — Sungkyunkwan University, 2004

04 // CONCEPT SHOP

Limited drops. Original artwork. Authenticated by JungKing.

PILOT DROP

One digital release will open first for a complete checkout test. Physical editions remain in production until print, shipping, and fulfillment are verified.

SCULPTURE
Life is fun, Happy jackpot series (Black)

Life is fun, Happy Jackpot Series

Sculpture by JungKing
Mixed Media / Aluminum, Acrylic, Mixed Materials

SIZE: 40 × 24.7 cm

INQUIRE NOW
SCULPTURE
Life is fun, Happy jackpot series (Blue)

Life is fun, Happy Jackpot Series

Sculpture by JungKing
Mixed Media / Aluminum, Acrylic, Mixed Materials

SIZE: 40 × 24.7 cm

INQUIRE NOW
SCULPTURE
Life is fun, Happy jackpot series (Red)

Life is fun, Happy Jackpot Series

Sculpture by JungKing
Mixed Media / Aluminum, Acrylic, Mixed Materials

SIZE: 40 × 24.7 cm

INQUIRE NOW
SCULPTURE
Life is fun, Happy jackpot series (Yellow)

Life is fun, Happy Jackpot Series

Sculpture by JungKing
Mixed Media / Aluminum, Acrylic, Mixed Materials

SIZE: 40 × 24.7 cm

INQUIRE NOW

Original artwork and licensing inquiries are handled directly by the founder.

COLLECTOR INQUIRY

05 // STUDIO CO-PRODUCTION

Partner with Bad Brothers X for high-ticket AI videos and character IP creation.

B2B Creative Services

We provide premium AI art direction and high-fidelity video production for businesses and brands looking to pivot into the next digital generation.

  • AI Brand Video Production: High-end cinematic visual films synthesized with custom audio assets.
  • Mascot & Virtual Performer IP: Concept design, avatar generation, and virtual performance deployment.
  • AI Art Direction Consulting: Transitioning legacy visual pipelines into generative AI pipelines.

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